Strategy As Action: Competitive Dynamics and Competitive Advantage Curtis M. Grimm, Hun Lee, Ken G. Smith is available to download
|Strategy As Action: Competitive Dynamics and Competitive Advantage|
Curtis M.Strategy As Action: Competitive ... Textbook Grimm, Hun Lee, Ken G. Smith
|Type: ||eBook |
|Released: ||2005 |
|Publisher: ||Oxford University Press, USA |
|Page Count: ||289 |
|Format: ||pdf |
|Language: ||English |
|ISBN-10: ||0195161440 |
|ISBN-13: ||9780195161441 |
Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.
About the Author
Curtis M. Grimm is at University of Maryland. Hun Lee is at George Mason University.