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Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications

Format Post in Marketing BY Sarah Durham

0470527536 Shared By Guest

Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications Sarah Durham is available to download <table><tr><td colspan="2"><strong style="font-size:1.This material is available do download at niSearch.com on Sarah Durham's eBooks, 2em;">Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications</strong><br/>Sarah Durham</td></tr> <tr> <td><b>Type:</b></td> <td>eBook</td> </tr> <tr> <td><b>Released:</b></td> <td>2009</td> </tr> <tr> <td><b>Publisher:</b></td> <td>Jossey-Bass</td> </tr> <tr> <td><b>Page Count:</b></td> <td>207</td> </tr> <tr> <td><b>Format:</b></td> <td>pdf</td> </tr> <tr> <td><b>Language:</b></td> <td>English</td> </tr> <tr> <td><b>ISBN-10:</b></td> <td>0470527536</td> </tr> <tr> <td><b>ISBN-13:</b></td> <td>9780470527535</td> </tr> </table> In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn.Brandraising: How Nonprofits Raise ... Textbook Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.

Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications

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